What are cookies? Cookies are small text files placed on your device when you visit our website. They help us make the site work properly, improve your experience, and understand how our website is being used.

How we use cookies

We use the following categories of cookies:

1. Strictly necessary cookies

These cookies are essential for the operation of our website and cannot be switched off. They are usually set only in response to actions you take, such as completing forms or adjusting privacy settings.

Example:

cookie_notice_accepted – remembers whether you have accepted our cookie notice.

2. Analytical / performance cookies

These cookies help us understand how visitors use our site, so we can measure and improve performance. They collect information in an anonymous form.

Examples (Google Analytics 4):

_ga – used to distinguish users (expires after 2 years).
_ga_<container-id> – used to maintain session state (expires after 2 years).

3. Marketing / advertising cookies

We use Google Ads and Google Tag Manager to measure the effectiveness of our advertising. These cookies help us understand which adverts are working and avoid showing you irrelevant messages.

Examples:

IDE (Google Ads) – used to show relevant ads across the web.
_gcl_au – used by Google Ads to measure conversions.

Your consent

When you first visit our site, you will see a cookie banner.

Strictly necessary cookies are always active.
Analytics and marketing cookies will only be set if you choose “Accept”.

You can change or withdraw your consent at any time by adjusting your browser settings or clearing cookies.

Managing cookies

Most web browsers allow you to control cookies through their settings. For more information on managing cookies, visit aboutcookies.org or the ICO’s guide to cookies.